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Editor: Veronica Castellana RN, BSN, CLNC
www.RNMARKET.COM |
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Increasing Your Clientele and Building Your Margin of Profit is what we help you do best! Don't know which way to turn? In this issue of RN MARKET NEWS ...
How Search Engines Work Most people who buy a Web site don't know much about how they work. Therefore, someone who is not a Webmaster may not understand how search engines work. Everyone wants to be in the top ten results when searched. Before we get into the details about search engine functions, let us keep in mind a search engine like Google.com. There are over 4 billion Web sites competing for top ten positions on Google.com. Because of these staggering numbers, there is the possibility that your site may never make it to the top ten. To find your site, most search engines use programs called Spiders that search the Web non-stop. These Spiders look for new and old Web sites to index for their searches. Once these Spiders finish scanning one site, they find another to index. When a new site is posted on the Web, the Spiders don't know where it is. Therefore, they have to stumble across the new site before they can index it. As you can image, it can take a Spider a long time to stumble across a new site when traveling through the billions of sites on the Internet. It can take over a year before a newly posted site will get traffic from search engines. Explaining how to get your site rank top ten can get very involved. There are a lot of variables that search engines take into account when ranking a site. Each search engine is different. Thus, each search engine has its own criteria and methods for ranking the sites they find. The main thing to keep in mind is that your site has to be prepared for anything. This is why it is best for a Web site to be built by a professional Web development or marketing company like RN MARKET. A professional Webmaster will set up your site so that all criteria are met for every Spider that goes through your site. This increases your chances of a higher search ranking. There are also other methods of helping your search rankings. One is to use a submission service like RN MARKET's Advanced Submission Service. This service is $100 from RN MARKET and it submits your site to each search engine so that their Spiders know where your site is. This gets you listed sooner, because you don't have to wait for the Spider to find your site. This does not guarantee you top ten rankings. The only way to guarantee your spot in a search is to Pay-Per-Click. This is an auction system set up so that the highest bidder gets the highest spot and so on. This gets very expensive, because it is very competitive. This explanation is the quick version of the basics. For a quality Web site, we recommend using a professional to create and manage your site. If they are experienced Webmasters, they will be able to create a professional looking Web site which is optimized for search engines. Be sure to visit RNMARKET.com for Web site specials and details. RN MARKET creates all Web sites fully custom and optimized for search engine Spiders when they are ready to index.
WHAT CAN THE MARKET FOR SUCCESS SEMINAR AND MENTORING PROGRAM REALLY DO FOR YOU? Do you have enough business right now? If not, we can help you increase your clientele. Why should you do it? For the benefits:
How? We can teach you our success formula for getting clients that works every time. What is the catch? You actually have to do something to get them. You have to produce, make goals and have plans to help your business increase to a level that you can be happy with by focusing and following Veronica's "Formula for Success". You have to apply Veronica's concepts to get results. We are Health Care Professionals in business. Veronica is a successful Legal Nurse Consultant with her own thriving practice. How did she do it? She lost her job due to a latex allergy. She needed money immediately and was able to come from almost losing everything to having the home and car of her dreams while still maintaining her relationships with her children and having time to spend with them. Veronica invites you to learn her "Formula for Success" in an exclusive setting and comfortable environment; a hospitality suite while sipping champagne. Veronica's MARKET FOR SUCCESS Seminar and Mentoring Program gets you going from start to finish. Whether you have clients or not, Veronica will coach you prior to the seminar. She will give you hands on training during the seminar to get you motivated and focused with what you need to kick your business up. She will show you how to increase your clientele and will follow you after the seminar until you get your first client. Arm yourself with what you need to succeed!
Reach your full potential. Turn your dreams into success. Sign up now. Get your business moving in the right direction. There are only 10 spaces available for each seminar. There are three seminars scheduled and only two available. You can sign up for either Las Vegas or New York by placing a $250 deposit. Look below for more details and online for a detailed description of each day. Call Veronica for your reservation at 813 810-0106.
Be Prepared to Serve the Exploding Market for Elder Care! One in every eight Americans is aged 65
years or older. By the year 2030, it is estimated that the number of people in
the U.S. over the age of 65 will be approximately 70 million individuals. This
group will have unique health care needs. As a result, the opportunities for
Elder Care Managers (ECM), who possess the expertise to respond to these
needs, are growing by the moment. The role of the Elder Care Manager is to
assess medical, social service and legal needs and to help secure and
coordinate the resources and service providers needed by each individual. The
ECM is an invaluable resource to the aging individual and their families who
need the assistance of a trained, knowledgeable, and caring individual to help
them manage the logistics of daily life and be able to receive the best
services customized for each individual's situation. Information on this exciting new program is
listed below within this email. Contact us below for a detailed description.
Part of the program is presented during live/onsite training, and the other
half is home study. Modules 1 & 2 of the ECM program will be offered on
January 20-23, 2005 in Atlanta, Georgia. The information and online
registration is available on our Web site at
www.mediproseminars.com. If you
have any questions or if you need assistance with registration, please contact
our representative listed below: Sheri Jasper Phone: 866-633-4776 Email:
sjasper@mediproseminars.com
ELDER CARE MANAGEMENT
CERTIFICATE PROGRAM
Designed for the Working Healthcare
Professional... Become a
state-of-the-art practicing Elder Care Manager Give yourself an edge
in today's competitive Healthcare Marketplace Be prepared to meet
future trends and demands Add billable skills to
your professional "tool kit" With more than fifteen years' experience in
training Life Care Planners and Medicare Set-Aside Professionals and
Attorneys, this Program is provided under the auspices of one of America's
leading institutions of higher education - the Department of Rehabilitation
Counseling at the University of Florida and sponsored and managed by MediPro
Seminars, LLC.
Program Overview
Module 1: Overview of Elder Care Management
(CLASSROOM)
Module 2: Philosophical, Ethical and Legal Issues
(CLASSROOM)
Module 3: Medical and Health Considerations
(HOME STUDY)
Module 4: Psychosocial Issues
(HOME STUDY)
Module 5: Public Policy and Financial Resources
(CLASSROOM)
Module 6: Elder Care Management Business Principles
(CLASSROOM)
Module 7: Accessing Resources and Research Utilization
(HOME STUDY)
Module 8: Pulling it All Together
(HOME STUDY)
RN MARKET'S NEW BOOK - "MARKET FOR SUCCESS" Scheduled for release in January 2005 Veronica and Ryan want to announce their Second Edition marketing handbook "MARKET FOR SUCCESS." This book is for Legal Nurse Consultants, Life Care Planners, Expert Witnesses, Nurses, and all other Health Care Professionals in business. The price is $45.00 with $5.95 for shipping, postage and handling. Second Edition Includes:
Reserve Your Copy of "MARKET FOR SUCCESS" now by contacting RN MARKET and making payment by either a check or credit card. To purchase your copy of The LNC Marketing Handbook, or The LCP Marketing Handbook, contact RN MARKET. We will mail your book out on the day of your order. You will find
information to assist your business and build your margin of profit.
Market your business using tips from the
first and ONLY company that caters to full service marketing and mentoring for
Legal Nurse Consultants, Life Care Planners, Nurses and Health Care
Professionals in business...RN MARKET LLC. Modernize Your Marketing
ANNOUNCEMENTS Web site renewals due:
Holiday Greeting Cards Don't forget to order your custom greeting cards for Christmas, Thanksgiving or for any occasion. Increase your clientele by reaching your clients often and in different ways. Here is how it works: We will send you a design with written content of your choice after speaking with you about what you would like on your card. You are allowed to have one color image on the outside or inside of the card and include writing on the outside or inside of card, including the name of your company and info of your choice. It will be created on quality heavy linen cardstock in either white or cream paper with matching fancy invitation style envelopes. We will hand score and cut your card for a professional look. Remember, hand addressing the envelope gets you past the gatekeeper and into the hands of the attorney. It is a way to advertise to them keeping your company name up front in a professional way. How many do I need to purchase and how much do they cost? No need to purchase large quantities. Purchase what you need at $1.50 per set. The minimum amount is $37.50 for every twenty-five sets of greeting cards with envelopes. In other words, you need to order at least twenty-five but may order any amount after that you would like to order even if it is an odd number of sets. Call us at 813-810-0106 for details and for orders. The turn around time is great!!! Let us know if you need something special and put your order in! EMPLOYMENT OPPORTUNITIES Legal Nurse Consulting Firm (LNC Firm) We would like to thank those of you who have applied to LNC Firm. We have taken applications and placed them on file and have already utilized several LNCs as subcontractors on cases that we have received. If we need more LNCs, we will be listing the positions on the yahoo.com listserv for LNCs or in our newsletters. RN MARKET LLC We have hired a personal assistant and also a graphic designer with a marketing major.
G raphic DesignWe have hired another graphic designer at RN MARKET and are able to make custom graphic design and advertisements. Let us know if you need to incorporate your design in an advertisement or if you need to design any items including pens, cups, or custom logos. Cost for graphic design by RN MARKET is $75 per hour and usually totals about $150.00 for the design. Let us know if you will be needing printing.
RN MARKET Thank You's:
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SIDE BAR
Looking for a new potential revenue stream for
your business? Legal Nurse Consulting Life Care Planning Elder Care Management Medicare Set-Asides |
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How to print labels In RN MARKETs FAQ Forum you can look for answers to many questions. One question that is asked frequently from our customers is how to print labels that they purchased from RN Market. Click Here to go the forum and get this information along with other helpful information.
We are no longer taking entries to our contest. Time is out and final judging is taking place. We will be picking our winner soon and will announce it online and in our newsletter. There have been many entries and we thank all of those who have entered over the year. |
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RN MARKET NEWS, www.RNMARKET.COM 219 N. Excelda Avenue, Tampa, Florida 33609, Phone (813) 810-0106 Fax (813) 873-2334 email us: info@RNMARKET.COM
Copyright 2004 by Veronica Castellana of RN MARKET, Tampa, Florida. All rights reserved under law. No part of this work may be reproduced, written or electronically, without permission in writing from Veronica Castellana of RN Market. Copies may be made for review and personal reading purposes only. To unsubscribe, respond to this newsletter and place unsubscribe in your subject area. |
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