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Tips and Tricks for Legal Nurse Consultants, Life Care Planners, and Nurse marketing.

 

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Veronica Castellana RN, BSN 
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Editor, Copywriter
Ryan Sanchez, BSME 
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Director of Graphic/Web Design
Ted Ferguson, AA, Lic.PI
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Director
Donna Arena AA, BA 
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Marketing Consultant
 
Alan Sanchez 
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Webmaster, Graphic Designer
 
 
In this issue of RN MARKET NEWS ...
 
  • What can RN MARKET’s Indulge Conference do for you?
  • Conference Specials that you will Love!
  • How to get more clients without making any calls!
  • TECH TALK: How to increase your sales for the New Year, by Ryan Sanchez
  • Seminars and upcoming conferences and speaking events.
  • Announcements - Renew your Web site if you have not done so. Ask us to send you your STATS.
  • Upcoming Event: Indulge, A Luxury Champagne Conference for Nurses.
  • New Course: LNC STAT-Advanced Legal Nurse Consulting Certification
  • *BOOK SPECIAL* The New Legal Nurse Consulting Core Curriculum Book Set
 
In the next issue of RN MARKET NEWS...
  • TECH TALK: Things you can do to increase your Web site visits, by Ryan Sanchez
 

What can RN MARKET’s Indulge Conference do for you?

The Indulge conference has something for every nurse. Whether you are a Registered Nurse, Legal Nurse Consultant, Life Care Planner, Case Manager, or Health Care Professional, there will be something for you at this conference.

Our conference will have the same things as most other conferences out there. You will get Medical/Legal CE’s, you will meet great speakers speaking about interesting and useful topics, you will have excellent opportunities to network with other professionals in your field and make useful business contacts, you will get to browse a wide variety of exhibitors who are offering quality products and services, you will have a chance to win a variety of gifts and giveaways from RN MARKET and the conference exhibitors, a textbook is included, and you will be treated with appetizing breakfasts, lunches, and snacks.

What makes our conference special is the extent we are going to make you enjoy yourself. We want everyone to feel like a VIP at our conference. From our surprise guest speakers to the location we chose, the time and effort we put into pampering you will become clear. Our conference is a celebration. What are we celebrating? We are celebrating the World Premier of something new and exciting for nurses. What are we releasing? It’s a secret. We will say that it has nothing to do with marketing and the media will probably show up. Since it is a celebration, there will be a reception with entertainment, champagne and chocolate, wine & cheese, and more. This is not only a chance to learn, this is a chance to relax and indulge yourself.

We promise that this conference will be full of surprises and things you won’t want to miss. We hope to see you there! For information about our conference visit www.RNMARKET.com.

Remember: Those who have completed the LNC STAT course can add another year to their certification by attending the Indulge Conference.

 

 

 

Conference Specials that You Will Love!

  • Save $55: Respond to this email by January 5, 2006 and save $55 on registration for the First Annual Indulge Conference. Register Here for your special pricing or call 813-810-0106.

  • Get a Complimentary Gift: Any past or present RN MARKET customer who registers for the First Annual Indulge Conference will receive a complementary gift. Click Here to select your gift. The only way to redeem this offer is to call us at 813-810-0106.

 

 

How to Get More Clients Without Making Any Calls!

 

Sometimes it is tough when first starting out as a Legal Nurse Consultant to get out there and market yourself. If you are one of those nurses who would rather have a root canal than call attorneys' offices and get appointments to market your services, we have something for you. RN MARKET's Introduction Tri-fold Brochure is a good alternative until you get on your feet and get used to marketing yourself. The Introduction Tri-Fold Brochure is our own original version of the standard brochure, with a twist. The brochure fits in an invitation style envelope. If you hand write the address on that envelope, you have something that looks like an invitation. Since it looks like a personal invitation, it gets straight through to the attorney without getting opened by any gatekeepers or secretaries. With these brochures, you can send out several and wait for a response. They get a very good response rate on their own.  The Introduction Tri-Fold Brochures are custom designed with any logo or text you may have. They are scored and cut so all you have to do is insert them in the envelope and write the address.

 

 Visit www.RNMARKET.com or call 813-810-0106 to order or for more info.

 

 

 

Seminars, Upcoming Conferences, and Speaking Events

We will be speaking and/or exhibiting at these conferences.

  • January 9-14, 2006 in New York, NY at the Waldorf Astoria Hotel for our LNC STAT course. Get the real-world knowledge and experience required to be a successful Advanced Legal Nurse Consultant whether you are just beginning or have experience and prior training as a Legal Nurse Consultant. Visit www.LNCSTAT.com for more info.

  • Get certified now.
  • February 23 & 24, 2006 in Tampa, Florida at the Renaissance Tampa Hotel International Plaza. RN MARKETs MARKET FOR SUCCESS Report Writing & Case Analysis Workshop. Comes with a FREE "Case Kit". Limited Availability. Visit www.LNCSTAT.com for more info.

  • February 23 & 24, 2006 in Tampa, Florida at the Renaissance Tampa Hotel International Plaza. RN MARKETs MARKET FOR SUCCESS Contracts & Fee Schedules Workshop. Comes with a FREE "Contracts & Agreements CD". Limited Availability. Visit www.LNCSTAT.com for more info.

  • February 25 & 26, 2006 in Tampa, Florida at the Renaissance Tampa Hotel International Plaza. Indulge, A Luxury Champagne Conference by RN MARKET. Visit www.RNMARKET.com for more info.

  • March 6-11, 2006 in Las Vegas, NV at the Bellagio Hotel & Casino. Hotel for our LNC STAT course. Get the real-world knowledge and experience required to be a successful Advanced Legal Nurse Consultant whether you are just beginning or have experience and prior training as a Legal Nurse Consultant. Visit www.LNCSTAT.com for more info.

  • Get certified now.
  • April 3-8, 2006 in Orlando, FL at the Contemporary Resort at Walt Disney World for our LNC STAT course. Get the real-world knowledge and experience required to be a successful Advanced Legal Nurse Consultant whether you are just beginning or have experience and prior training as a Legal Nurse Consultant. Visit www.LNCSTAT.com for more info.

  • Get certified now.

Other conferences will be announced in our future newsletters.

TECH TALK: How to Increase Your Sales For the New Year

By Ryan Sanchez

 

The holidays are a great time to do some extra marketing. This time of year you have a chance to do some different things with your marketing. It always nice to add a little holiday flair to your marketing plan. Holiday and New Year greeting cards are always a good way to attract interest in your services. Add a personal note to show that you are taking the time out of your day to give them something thoughtful.

 

For those potential clients who you have never contacted, get the names of the potential clients and send a greeting card with a short note telling them who you are and what you do. If you cannot find a name to send to, call ahead to double check. It is always good practice to call before sending something to ensure that the address and contact name is correct. Also let them know in the greeting card that you will be sending a marketing packet to inform them about your services and what you can help them with. This lets them know to keep an eye out for the information you are sending. Send the marketing packet the day after you send the greeting card.

 

If you have already sent out an initial marketing package to a potential client, a holiday greeting card is a good way to follow up. It reminds those potential clients who you are and what you have to offer them.

 

For those clients who you have already worked with, the greeting cards are great to remind them that you are still available for other cases. A small gift is also good for those clients you work with often.

 

The greeting card is just another different way to market. It is always benefitial to vary the methods you use in your marketing. Remember, variety is good.

 

 

Announcements

Web site renewals due

Important: Several people have missed their due dates to renew their Web sites. We try to contact you in time but are not able to reach some of you. If you have a Web site that we created, contact us for your due date if you are unsure. You can also renew early, so you don't have to worry about the due date. Ask us to send you your STATS.
 

Upcoming Event: Indulge, A Luxury Champagne Conference for Nurses

February 25-26, 2006 in Tampa, FL

Join us for our First Annual Conference and get treated like a VIP while learning from captivating speakers, networking with other professionals, and witnessing the world premier of something new from RN MARKET. What are we unveiling? It's a secret. Lets just say it isn't marketing and the Media will probably be there. The theme for this conference is Investigative Strategies for Medical Analysis. You will receive Medical/Legal CE Certificate for RN contact hours. Everyone is invited! Whether you are a Registered Nurse, Legal Nurse Consultant, Life Care Planner, Case Manager, or Health Care Professional, enjoy a weekend with us in luxury, style and comfort. You won't want to be anywhere else.

List of Speakers and Curriculum Now Available at RNMARKET.com.

Call 813-810-0106 or visit www.RNMARKET.com for more info.

 

 

New Course: LNC STAT-Advanced Legal Nurse Consulting Certification

Become a Legal Nurse Consultant, Don't Just Get Certified

 

Our course is the hands-on, interactive approach to Legal Nurse Consulting. You get the real-world knowledge and experience required to be a successful Legal Nurse Consultant and get the cases you want. Home-Study or Seminar, beginner or advanced, 1-6 days. Year-round private sessions are also available in Tampa, Florida for 1-10 people. Contact us to request a seminar in your city. The champagne and chocolate are on us. With us...It's all about you!
 

Your LNC STAT Course Can Include One or All of the Following:

  • LNC Essentials for Beginning LNCs (1 Day)

  • Market for Success Workshop (2 Days)

  • Report Writing & Case Analysis Workshop (2 Days)

  • Contracts & Fee Schedules Workshop (1 Day)

  • Ultimate Marketing Package

  • Champagne & VIP Treatment...of course!

Upcoming Luxury Champagne Seminar Locations:

  • January 9-14, 2006 in New York, NY at the Waldorf-Astoria Hotel.

  • February 23-24, 2006 in Tampa, FL Before the Indulge Conference at the Tampa Renaissance Hotel International Plaza.

  • March 6-11, 2006 in Las Vegas, NV at the Bellagio Hotel and Casino. 1-6 day seminar.

  • April 3-8, 2006 in Orlando, FL at the Contemporary Resort at Walt Disney World. 1-6 day seminar.

  • May 2005 in Atlanta, GA

  • June 2005 in San Francisco, CA with a Napa Valley Tour. 1-6 day seminar.

Future Locations:

  • Chicago, IL

  • Memphis, TN

  • Houston, TX

  • Boston, MA

  • Denver, CO

To find a new direction for your nursing career and get more information, Visit www.LNCSTAT.com or call 813-810-0106.

 

 

The New Legal Nurse Consulting Core Curriculum Book Set

One Great Book Special for One Great Price

 

Learn the Basics to becoming a Legal Nurse Consultant from one convenient book set. The book set includes "Legal Nurse Consulting, Principles & Practice" which establishes standards and defines the core curriculum of legal nurse consulting, "The Expert Witness Handbook" which takes you through step by step in dealing with attorneys, and "Legal Nurse Consulting, The LNC Marketing Handbook" which teaches you how to market your company effectively and get the cases you want. It is the perfect place to start your Legal Nurse Consulting career all for $175.00 (+$15.00 S&H).

 

Book Set Includes:

  • Legal Nurse Consulting, The LNC Marketing Handbook

  • Legal Nurse Consulting Principles & Practice

  • The Expert Witness Handbook

Visit www.RNMARKET.com or Call 813-810-0106 to Order Your Book Set today.

RN MARKET NEWS, www.RNMARKET.COM 219 N. Excelda Avenue, Tampa, Florida 33609, Phone (813) 810-0106 Fax (813) 873-2334 email us: info@RNMARKET.COM
Copyright 2005 by Veronica Castellana of RN MARKET LLC, Tampa, Florida. All rights reserved under law. No part of this work may be reproduced, written or electronically, without permission in writing from Veronica Castellana of RN Market. Copies may be made for review and personal reading purposes only. To unsubscribe, respond to this newsletter and place unsubscribe in your subject area.

 

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